BMW GROUP Tokyo Bay
Entrance Pavilion welcomes visitors
BMW GROUP Tokyo Bay
New Group hub to become a new landmark on Tokyo Waterfront
BMW GROUP Tokyo Bay
Distinctive Great Eave and Screen Wall present a brand neutral stage.
BMW GROUP Tokyo Bay
Multi-purpose Hall (max. 500 seats) is filled with natural light
BMW GROUP Tokyo Bay
Showroom has been crafted down to its smallest detail to enhance the premium brand experience
BMW GROUP Tokyo Bay
BMW Group Tokyo Bay is planned as a next generation Brand Experience Showroom and the domestic flagship store in Japan for the BMW Group. The central pavilion with its unique eave is placed between the BMW showroom in white and the Mini Showroom in black. The pavilion houses an open café and a multi-purpose hall seating 500 creating a brand neutral, friendly entrance space for visitors from abroad or all over Japan.
The facility showcases all the newest models, almost 50 cars in total, and has a test drive course on its large site and an outdoor event space.
The site is designed to allow views of people enjoying the test drives or the outdoor events.
The facility showcases all the newest models, almost 50 cars in total, and has a test drive course on its large site and an outdoor event space.
The site is designed to allow views of people enjoying the test drives or the outdoor events.
Project Summary
Project Name
|
BMW GROUP Tokyo Bay |
|---|---|
Client |
BMW Group Japan |
Location |
Koto-ku, Tokyo |
Major Use |
Showroom, shop, event space, restaurant, car repair shop, parking, office |
Completion |
Apr. 2016 |
Total Floor Area |
6,880㎡ |
Structure |
S |
Floors |
2F |
Notes |
Design Partner / Klein Dytham architecture, ICHIKEN Co., Ltd. |
Photo Credit |
Nacasa & Partners |
